Stas Babaiev, designer and art director
Designer and Art Director with experience shaping consumer AI products from product experience to visual direction. Worked across iOS, Android, web, VR, and visionOS, leading design teams and collaborating closely with product and engineering.
Lead Product Designer and Art Director, Luka
2021 — 2024
Shaped product design and visual direction across Luka’s consumer AI products, including Replika, Blush, and Tomo.
Led product design and visual direction for Replika, a consumer AI product with 10M+ registered users and ~2M monthly active users.
Directed Replika’s product rebrand, establishing a more consistent experience across mobile, web, and VR.
Defined the visual direction and contributed to product design for Blush, later leading the design team as the product evolved.
Designed product experiences for Tomo, including its Apple Vision Pro experience.
Led and art directed designers while working closely with product, engineering, Unity, and marketing teams across iOS, Android, web, VR, and visionOS.
Senior Product Designer, Rentberry
2018 — 2020
Designed end-to-end product experiences for a long-term rental platform, simplifying complex workflows across the rental process.
Designer/Art Director, Independent
2010 — Present
Independent work across digital products, websites, visual design, and client projects.